Music’s CyHi the Prynce.Ī had the chance to talk to Alsina about new music, influences, comparisons to Trey Songz, and being called “R&B’s new thug”.Ī: I was reading your story, but where do you say you’re from?Ī: Is that where you get the bulk of your experience from?Īugust Alsina: Definitely. Now, he’s prepping his upcoming mixtape, The Product, which boasts the Notorious B.I.G-inspired single “Party & Bullshi*”” featuring G.O.O.D. In 2011, 19-year-old Alsina relocated to Atlanta, partnered with management company, Noontime Unlimited, and hasn’t looked back since. Not one to be discouraged, he began seeing his trials as motivation to seriously pursue a career in music.
In 2010, Alsina’s older brother was murdered in his hometown of New Orleans. His covers became popular, generating millions of views, and things seemed to be going well.Īfter problems at home and disagreements with his mom, Alsina vanished from YouTube and took to the streets. His debut, Testimony, was released in 2014.Photo credit: Artemus Jenkins was the summer of 2007, at age 14, when New Orleans-bred R&B crooner August Alsina posted his first video on YouTube, a cover of Lyfe Jennings’ platinum debut, “ Hypothetically“. Prior to that, the 23-year-old fell into a coma after collapsing on stage during a New York performance.
He underwent a surgery that would prevent his vision from getting worse. This summer, the " I Luv This Sh*t" singer revealed that he has a disease called Keratoconus, which caused blindness in his left eye and loss of vision in his right. This Thing Called Life is Alsina’s second studio effort and features guest spots from Anthony Hamilton, Jadakiss and Chris Brown.įans have been patiently awaiting Alsina’s sophomore release for some time now, partly due to touring and partly due to the fact that he's had a few medical issues. “I can’t hold back these tears / Let me cry / They say a man ain’t supposed to cry / So I’ma let the song cry,” he sings on the chorus, in reference to Jay Z’s 2002 hit, which bears the same name.Īlsina also opens up about other family matters (“I tried to buy my mama’s love, she don’t appreciate it”), suicidal thoughts and his peers in the music industry (“I figured maybe Jay or Cole or Drizzy Drake would drop a verse and tell the people how we hurtin’ / Guess I was mistaken”). The song finds Alsina reflecting on darker times, namely dealing with fame and coping with his brother's death. “Song Cry” is the third track from the album to get visual treatment, following “ Hip Hop” and the Lil Wayne-assisted “ Why I Do It.”Īlsina first shared “Song Cry” back in October via YouTube. The video also shows the New Orleans crooner waking up in a bed of roses and singing in front of a burning casket, while tears of blood stream down his face. Elsewhere, he sits on the bed in his motel room as rose petals fall to the floor and a ballerina dances in the rain. The nearly four and a half minute, Payne Lindsey-directed clip, opens with Alsina getting stranded in the desert when his motorcycle runs out of gas.
11), August Alsina officially dropped his new album This Thing Called Life along with an emotional video for one of the album’s cuts, “ Song Cry.”
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